Sino-Singapore Jingwei Client on April 1, according to Ford's official Wechat on March 31, in order to respond positively to the state's policy of adjusting the VAT tax rate and tariff rate for manufacturing industry, on April 1, the retail price of all manufacturers of car models for sale was lowered by a maximum of 34,000 yuan. In addition, the official Wechat of Volkswagen Imported Vehicles also said on Wechat 31 that Volkswagen Imported Vehicles, in order to actively respond to the implementation of the national VAT tax rate reduction policy, lowered the recommended retail prices of all product manufacturers, with a maximum reduction of 17,000 yuan.

From April 1, 2019, China's VAT reduction policy will be implemented formally, and the VAT tax rate of manufacturing industry will be reduced from 16% to 13%. As soon as the policy was announced, automobile companies began to adjust their prices one after another. On the evening of March 15, Mercedes-Benz issued an official statement that it would enjoy a price discount in advance if it purchased the whole car system from now on. The highest decline of Mercedes-AMG model was 64,000 yuan, the highest drop of Mercedes-Maybach model was 60,000 yuan, the highest drop of Mercedes-Benz model was 40,000 yuan, and the highest drop of smart model was 7,000 yuan.

The next day (16 days), three automobile companies announced price reduction in succession. BMW (China) and Huachen BMW said they would cut their recommended retail prices for automotive products sold in China from now on, including BMW 3, BMW 5, BMW X5 and MINI products, with a maximum reduction of 60,000 yuan. Jaguar Land Rover's official website announced that Jaguar brand models dropped by 42,000 yuan, Land Rover brand models dropped by 85,000 yuan, Land Rover Rover imported models decreased by more than 33,000 yuan, Jaguar XFL dropped by 15,000 yuan. Volvo announced that its flagship luxury SUV XC9O had a maximum decline of 60,000 yuan, while S90, V90 Cross Country and XC60 had a maximum decline of 1-30,000 yuan. On March 17, Ford's Lincoln China, a high-end brand, announced that it had cut the recommended retail prices of all models in advance. The Lincoln Navigator's total model was reduced by 20,000 yuan; the new Lincoln MKC dropped by 19,000 yuan; the new Lincoln Navigator's four models by 10,000 yuan; and the Lincoln Continent by 16,000 yuan. On March 19, FAW-Volkswagen Audi decided to reduce the official guidance price for all models on sale. This adjustment covers all models on sale of Audi brand, with a maximum reduction of 55,000 yuan, according to the micro-signal of FAW-Volkswagen Sales Co., Ltd. Cui Dongshu, Secretary-General of the CPPCC, believes that due to the tax characteristics of VAT and the pressure of intensified competition in the future, the actual terminal price of the car market will not change to 3% in the future, and even some of the terminal price will increase after the sixth year of the CPPCC. Consumers should not have too high expectations for the price decline of car purchases. Rational consumption according to needs and purchasing power is a reasonable choice. Zhong Shi, an automotive industry analyst, also said that retail prices recommended by manufacturers are open to consumers as a reference, but wholesale prices for dealers are the basis for deciding their selling prices. (Sino-Singapore longitude and latitude APP)