Cook: Different prices make everyone can use the iPhone2018-09-14 20:25:16 10 ℃
Figure: Apple iPhone price comparison of each model
Phoenix Technology News According to AppleInsider Beijing time September 14 The report, Apple CEO Tim Cook said in an interview on Thursday that although the price of the iPhone XS Max may be daunting for many people, Apple is trying to provide products to more potential customers.
In an interview with the Nikkei News, Cook said, "We want to provide products to everyone. We know very well that the needs of our customers vary widely, and the range of prices they are willing to pay is also very large." /p>
Because of the discontinuation of the iPhone SE and 6s, the lowest-priced model in the current Apple iPhone lineup is the iPhone 7, released in 2016, with a starting price of $449. In the new iPhone released this year, the lowest-priced model is the iPhone XR, which starts at $749.
The iPhone XS starts at $999 and the XS Max starts at $1,099. Both phones cost far more than most other phones, and models with more than 64GB of storage can easily reach the same level as Apple's Mac computers. Even without AppleCare, cases and other accessories, the XS Max with 512GB of storage costs $1,449.
When talking about the price of the iPhone XS, Cook said, "We always think that if the product has enough innovation and value, some people will be willing to buy it. As far as we are concerned, there are enough People are willing to pay for innovation and value, which is quite a big business."
Cook is also based on the convenience brought by modern mobile phones, indicating the rationality of the price, "many products that people have previously purchased." The features are integrated into one product, and their functionality is considerably better than when it is a single product."
Cook did not mention the topic of moving production lines to the United States. Most of Apple's supply chain and product assembly lines are in China. If you move to the United States, the price of Apple products will increase significantly due to higher wage levels, harsh working environment requirements and other factors. (Compile / Frost Leaf)
More first-hand news, welcome to download Phoenix News client to subscribe to Phoenix Network Technology. Want to see in-depth reports, please use WeChat to search for "iFeng Technology".
Guess you like
- 2018-09-21Meizu 16X, are you really doing this well?
- 2018-09-20Released in October did not run! Apple heavy new products re-exposure: full screen without bangs, interface changes
- 2018-09-19Nearly 100% screen share + Kirin 980! Glory Magic 2 re-exposure: screen fingerprint
- 2018-09-18The fastest in the country is not SF, but the biggest rival of SF, the growth rate is 3 times
- 2018-09-17Brush bus, brush subway, brush access control, omnipotent millet bracelet 3NFC version out of the box
- 2018-09-15The same price is the strongest! Meizu 16X camera configuration announced: super sensitive camera blessing
- 2018-09-12Millet 8s exposure: screen fingerprint + gradient color body, and Xiaomi MIX3 released on the same day?
- 2018-09-06Magic2 has been mass-produced. President of Glory recalls Huang Zhang: Can't eat grapes, say grape acid
- 2018-09-06Foreign media said Huawei GPU Turbo over-marketing Kirin 970 running data is suspected of deception
- 2018-09-06When the subway is hot, the mobile phone can't remove the battery. After the woman rushes down the subway, the mobile phone ignites and smokes.
- Meizu 16x renewed its life, but why should 16 out of the Aurora Blue new color, suicide!
- Implied that the new machine is four photos Lenovo mobile phone routines recognize Xiaomi 8 Youth Edition this time you won
- Meizu V8 first evaluation: How does Huang Zhang personally design the hundred yuan machine performance?
- iResearch responds to the loss of multiple executives: individual managers should assist the investigation at the request of relevant departments
- The official version of iOS 12 is online soon. Do you still believe that the new system is more fluid?
- The fight has skyrocketed, and the second echelon of China’s Internet has shuffled overnight!
- The next generation of full screen, reel phone is coming!
- Anhui industry and commerce talk about the three major operators: in addition to unlimited traffic, we must rectify the nickname
- Nokia's new machine exposure: five cameras on the back
- Is the refund deposit upgraded for the red card year card? Ofo suffered user intensive complaints