Cook: Different prices make everyone can use the iPhone2018-09-14 20:25:16 26 ℃
Figure: Apple iPhone price comparison of each model
Phoenix Technology News According to AppleInsider Beijing time September 14 The report, Apple CEO Tim Cook said in an interview on Thursday that although the price of the iPhone XS Max may be daunting for many people, Apple is trying to provide products to more potential customers.
In an interview with the Nikkei News, Cook said, "We want to provide products to everyone. We know very well that the needs of our customers vary widely, and the range of prices they are willing to pay is also very large." /p>
Because of the discontinuation of the iPhone SE and 6s, the lowest-priced model in the current Apple iPhone lineup is the iPhone 7, released in 2016, with a starting price of $449. In the new iPhone released this year, the lowest-priced model is the iPhone XR, which starts at $749.
The iPhone XS starts at $999 and the XS Max starts at $1,099. Both phones cost far more than most other phones, and models with more than 64GB of storage can easily reach the same level as Apple's Mac computers. Even without AppleCare, cases and other accessories, the XS Max with 512GB of storage costs $1,449.
When talking about the price of the iPhone XS, Cook said, "We always think that if the product has enough innovation and value, some people will be willing to buy it. As far as we are concerned, there are enough People are willing to pay for innovation and value, which is quite a big business."
Cook is also based on the convenience brought by modern mobile phones, indicating the rationality of the price, "many products that people have previously purchased." The features are integrated into one product, and their functionality is considerably better than when it is a single product."
Cook did not mention the topic of moving production lines to the United States. Most of Apple's supply chain and product assembly lines are in China. If you move to the United States, the price of Apple products will increase significantly due to higher wage levels, harsh working environment requirements and other factors. (Compile / Frost Leaf)
More first-hand news, welcome to download Phoenix News client to subscribe to Phoenix Network Technology. Want to see in-depth reports, please use WeChat to search for "iFeng Technology".
Guess you like
- 2018-11-19Xiaomi's first authorized store in the UK opened: queued like a long queue
- 2018-11-17Millet 8\x2f screen fingerprint version \x2f exploration version \x2fMIX 2S welcome 960 frame slow motion photography
- 2018-11-16I saw the "family barrel" suit that Apple’s official website just updated. I am silent.
- 2018-11-15Top 15 semiconductor factories ranked! Samsung and Intel win again, TSMC is overtaken by "memory"
- 2018-11-14Huawei said it will launch a four-camera + 10x optical zoom phone as soon as possible
- 2018-11-124.6 inch + 7.3 inch dual screen design! Samsung's first foldable phone price exposure: about 12,300
- 2018-11-10"Double 11" will go to a large number of Eastern European models to work in China
- 2018-11-10Friends circle shield Baidu App? Tencent: Its domain name reaches the sharing limit
- 2018-11-09Google camera and meritorious deeds: Red rice Note5 photo quality reversal, directly turned into night vision
- 2018-11-09698 grams! The world's lightest notebook comes: strong performance, the price is close to 13,000 yuan
- The “artificial meat” field will be the first listed company to lose $30.4 million last year.
- Jingdong: Double eleven accumulated orders of 159.8 billion yuan, netizens: 11 days cumulative, you really count
- The total number of Tmall double 11 orders announced: 1.04 billion per capita 205 yuan
- 2767 yuan! OPPO RX17 new machine released in Europe: 骁龙次 flagship blessing
- Xiaomi double eleven conference ended, several new products at a glance
- Yu Minhong said that the United States does not authorize Huawei to make chips. Is this really true?
- This unsuccessful flagship is finally in stock, but it has been returned by its own fans, but also to grab it?
- Giant Network plans to acquire Alpha Shi Yuzhu for 30.5 billion yuan to enter artificial intelligence
- China's chip design level is the second in the world, but it is stuck by this problem.
- Apple's sales record is broken but fewer people buy, and sales data will stop being announced.